Barnes and Noble is proudly displaying a new (although not that new) magazine on their "high-traffic" racks this month. It's called Pink - and describes itself as representing "more than a color. It's a badge of honor celebrating a global mission of equity and opportunity - a movement acknowledging all that women are today and will be tomorrow."
This month's 1st Anniversary Issue features Lynne Seid, who recently resigned as President of Foote Cone & Belding New York (leaving behind a six-figure salary). The article discusses Seid's need to be "authentic at work" and what Pink deems the next big hurdle for women: being unapologetically female in the workplace.
In the article Seid reveals that one of her reasons for leaving FCB was she was "tired of having to act like a man." (Apparently the inspiration for the photo.)
A growing number of women like Seid are now refusing to make such a sacrifice in the name of business. They are redefining "success" on their own terms and are coming to understand the strategic advantage inherent in a feminine style of leadership. Nevertheless, Seid and others how have run major corporations know that - even now in the 21st century - women at the highest level of business often aren't allowed to be fully themselves. "Because we didn't build the business environment, it doesn't derive from or express our style or thinking habits," says Margaret Hefferman, author of The Naked Truth: A Working Woman's Manifesto on Business and What Really Matters (Jossey-Bass, 2004).
Being authentic means being you when you're with them - even in the boardroom. It's all about aligning your thoughts, feelings and values with your behaviors. For women, this means expressing who they are - as mother, CEO, wife and community leader.