Joyce King Thomas
EVP, Chief Creative Officer
McCann Erickson, New York
Joyce King Thomas was named Chief Creative Officer of McCann Erickson New York in 2004.
She is best known as the writer behind MasterCard’s priceless campaign which runs in 100 countries and has become a pop culture icon, borrowed by everyone from Letterman, Leno and Bart Simpson to a Brazilian presidential candidate. The team behind the campaign was recently featured in a Fortune
Magazine special edition on ten teams that changed the world. (The team that invented the light bulb was also included. Seriously.)
King Thomas, a graduate of the University of Missouri Journalism School, began her career writing help wanted ads in St. Louis, Missouri. Today she runs a department of nearly 200 people who work for Verizon Wireless, Staples, Wendy’s, Nikon, Intel, Major League Baseball and the United States
She (and the talented people who work with her) have won awards from Cannes, the One Club, the Art Directors Club, Graphis and CA, among others.